BEHIND THE BLOCK
Built by Producers. Refined Through Decades of Experience.
Midwest MicroSystems L.L.C. has been helping livestock businesses turn information into smarter decisions for decades. Founded on a ranch in the mid-1980s, now headquartered just outside Lincoln, Nebraska, the company has earned the trust of producers across the United States and around the world through innovative livestock management software.
Best known for Cow Sense®, a leading beef herd management program, Midwest MicroSystems created Sale Manager™ in response to a growing need from Seedstock producers. Customers wanted a better way to organize auctions, manage buyer relationships, and simplify the increasingly complex process of sale management.
Modern Software Built on Proven Experience
Today, Sale Manager CRM combines decades of industry knowledge, backed by an embedded database for added speed and reliability to deliver a comprehensive customer relationship and sale management solution.
From customer analysis and catalog automation to sale-day clerking and final settlements, Sale Manager CRM streamlines every stage of the sales process. The platform helps businesses stay organized, strengthen customer relationships, simplify workflows, and keep essential sales information readily accessible.
Built for Livestock. Flexible for any Business.
While livestock operations - especially beef Seedstock producers - remain as the core target market for Sale Manager CRM, the software is purposely designed to be flexible enough for a wide variety of sales-driven businesses.
Sale Manager CRM can be used to manage customers and sales for:
- Livestock
- Genetics
- Tack
- Equipment
- Antiques & Collectibles
- Specialty sale items
- And much, much more
The adaptable design makes it an ideal solution for any business that values organized customer data, dependable sale tracking, and efficient sales management.
OUR COMMITMENT
For more than 30 years, Sale Manager has helped businesses transform complex sales processes into organized, professional workflows. From buyer registration and customer history to catalog preparation, sale-day clerking, reporting, and final settlement, Sale Manager CRM provides the tools businesses need to sell with confidence.
Whether you're managing private treaty transactions, production auctions, or other specialized sales, Sale Manager CRM delivers the technology, reliability, and experience to help you build stronger customer relationships and make smarter business decisions.
